Comments for Bedell Communications

Comment on Educating SMBs on disaster preparedness by Wendie Sieker

Wendie Sieker — Thu, 03 Mar 2011 16:32:57 +0000

hopefully this comment doesn’t appear multiple times (it seems to freeze once i try to post my comment.. not certain if it’s actually posting), but all I really wanted to say was fantastic post and thanks for sharing.

Comment on Learn to love SEO and make it work for you by Christine Parizo

Christine Parizo — Tue, 18 Jan 2011 16:34:36 +0000

I used to feel the same way you do, that it was about writing for search engines. Now I realize that if you have the keywords up front, you can structure better copy that not only gets picked up by search engines but is interesting to the target audience, because these are the terms they searched for in the first place. Great post!

Comment on Who are your competitors? Why your freelance copywriter cares by Don Wallace

Don Wallace — Fri, 05 Nov 2010 19:13:36 +0000

This is a great point, Crystal.

Some great corporate cultures simply don’t want to acknowledge weakness. But a pretense of invulnerability can seriously harm a business.

I’ve personally never had much of a problem with getting such information. But sometimes the question “who do you compete with” has to be posed by the copywriter to a client in a number of different ways in order to elicit useful feedback.

Comment on Free press release distribution and posting sites by Kim Legocki

Kim Legocki — Tue, 16 Mar 2010 18:58:21 +0000

Thanks for the repost!

Comment on Tech marketing blunders: Cookie cutter media briefings by Web Marketing

Web Marketing — Wed, 03 Feb 2010 15:43:18 +0000

Agreed! A little bit of preparing goes a very long way. And it will/can cut down tremendously on the link of time it takes to get this stuff done. I wish more people would think about this.

Comment on How to write a white paper title: Dos and don’ts by The two sides of knowing your audience | Bedell Communications

The two sides of knowing your audience | Bedell Communications — Wed, 18 Nov 2009 16:39:34 +0000

[...] One medium may be appropriate for more than one segment of your readership. White papers, for example, are often read by technology professionals who are involved in different stages of the buying cycle. If you fail to identify your reader, you risk losing affinity. You need to address the reader appropriately within the paper, and consider including your ideal readers’ title in the white paper title. [...]

Comment on Five questions to ask before pitching your tech story to the media by Liz Walker

Liz Walker — Fri, 13 Nov 2009 17:38:05 +0000

These are great tips! I’ve used many of them myself, and can vouch for their effectiveness. Thanks for the helpful post.

Comment on Increase click through rates by avoiding common mistakes in lead generation e-mails by XDXY eMarketing Tips

XDXY eMarketing Tips — Sun, 27 Sep 2009 01:35:22 +0000

Great one! seems we have the same interest! Keep in touch

Comment on Free press release distribution and posting sites by admin

admin — Sat, 26 Sep 2009 02:15:28 +0000

Thank you! Glad you like what you’ve found.

Comment on Free press release distribution and posting sites by NIFT

NIFT — Fri, 25 Sep 2009 06:29:14 +0000

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